Digital Marketing today is fueled by having relevant and interesting content that is useful to your customers and is easily found across the search engines, social media and elsewhere. This content tells your customers who you are and what your business stands for, which can help build trust with them over time.
Analytics and Marketing Strategy
It’s important to not only create relevant, interesting and valuable content for your customers but also distribute it across the appropriate channels where they are most active. One of the strategies I employ is an outreach program to blogs and media outlets. I currently contribute to channels like The Huffington Post, NYTimes e.t.c, and I know how effective it is.
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Starting and running your own business can be a risky venture, to say the least. Not only will you be devoting a lot of time and energy to it, but you may also be sinking every cent you have into it with the hopes that everything will turn out right. One of my Entrepreneur.com Read more about Inspiration From 7 Legendary Business Titans[…]
The world of business has changed quite a bit in the last 20 years, especially for small businesses. At one time, it was extremely hard for small businesses to get noticed, as the bigger companies were able to allocate a much larger chunk of money for advertisement. Today, smaller firms (as well as larger ones) Read more about Using Social Networks for Advertising: Pros and Cons[…]
Getting a good job today can be a challenge, so finding your dream job is an even more daunting task. The majority of graduates who get their dream jobs are either well connected or attended an IVY league college. One of my articles on Entrepreneur.com. Continue Reading
For anyone looking to promote their business or even boost their own personal profile, building an online presence can be just as, if not more important than the service provided. What exactly is an online presence? This is simply the online representation of you and/or your company and what people will find when they go Read more about 6 Ways To Build Your Online Presence[…]
Whether you are the author of a bestselling novel or blogging part time, every writer at every level has had to overcome some form of writer’s block. At some point or another there comes a time in every writer’s career where the words don’t come as easily as they should. Here are 5 easy ways Read more about 5 Simple Writer’s Block Hacks[…]